Hunkemoller New Dimension to Shopping Experience
The experience in the latest flagship stores is unique. Hunkemöller tickles all your senses thanks to a surprising combination of picture, sound, light and even scent!
Project summary
Hunkemoller New Dimension to Shopping Experience
Hunkemöller is a household name in multiple countries. With 180 stores in the Netherlands and 100 in … Belgium and Luxembourg, Hunkemöller is the market leader in the Benelux. The experience in the latest flagship store is unique with a surprising combination of picture, sound, light and even scent!
Project Summary
Hunkemöller is a household name in multiple countries. With 180 stores in the Netherlands and 100 in Belgium and Luxembourg, Hunkemöller is the market leader in the Benelux. The experience in the latest flagship store is unique with a surprising combination of picture, sound, light and even scent!
At a Glance
01.
150+ Players
02.
800 Locations
03.
Social media live feed
04.
Interactive Fitting Room
05.
Touchscreen with exciting content
06.
Integration of picture, sound, light and scent
Hunkemöller Sets Trends
Hunkemöller is a household name in multiple countries. With 180 stores in the Netherlands and 100 in … Belgium and Luxembourg, Hunkemöller is market leader in the Benelux. So the internationally renowned lingerie chain was keen to go the extra mile.
Hunkemöller has opened high-profile flagship stores around Europe, recently in Maastricht and Amsterdam, the Netherlands. What made these stores a success? A well thought-out concept that’s perfectly supported by some great technical features.
Hunkemöller Sets Trends
Hunkemöller is a household name in multiple countries. With 180 stores in the Netherlands and 100 in Belgium and Luxembourg, Hunkemöller is market leader in the Benelux. So the internationally renowned lingerie chain was keen to go the extra mile.
Hunkemöller has opened high-profile flagship stores around Europe, recently in Maastricht and Amsterdam, the Netherlands. What made these stores a success? A well thought-out concept that’s perfectly supported by some great technical features.
Unique Experience
More than ever before, customers are looking for an experience, for feelings and emotions. The online aspect … is practical and certainly important, but will never match up to what the physical store can offer: a stimulation of all the senses!
The experience fitting room is the perfect example of this. Using a touch screen, customers can adjust the entire ambience in the fitting room.
Unique Experience
More than ever before, customers are looking for an experience, for feelings and emotions. The online aspect is practical and certainly important, but will never match up to what the physical store can offer: a stimulation of all the senses!
The experience fitting room is the perfect example of this. Using a touch screen, customers can adjust the entire ambience in the fitting room.
Experience Fitting Room
The unique customer experience has been a great success, partly by the use of Scala technology and cooperation … with DOBIT.
Naturally there’s a lot of technology behind it, but there’s much more than that. Everything fits together perfectly: pink swinging doors, a fitting room bell and a soft carpet. The lighting and sound complete the effect.
Experience Fitting Room
The unique customer experience has been a great success, partly by the use of Scala technology and cooperation with DOBIT.
Naturally there’s a lot of technology behind it, but there’s much more than that. Everything fits together perfectly: pink swinging doors, a fitting room bell and a soft carpet. The lighting and sound complete the effect.
About Hunkemöller
Hunkemöller was founded in 1886, in Amsterdam, by Wilhelm Hunkemöller and his wife Josephina Lexis. … Hunkemöller is an originally Dutch company and the largest high-street lingerie brand of the Benelux. With some 4,000 employees and more than 800 stores in 23 countries, Hunkemöller is rapidly expanding throughout Europe. You can currently find our stores in the Netherlands, Belgium, Luxembourg, France, Germany, Denmark, Saudi Arabia, Egypt, Spain, Aruba, Curaçao, Russia, Sweden, Austria, Morocco and Bahrein. Hunkemöller has developed a OmniChannel strategy for expanding its operations through new stores, shop-in-shops, e-commerce and international franchising.
About Hunkemöller
Hunkemöller was founded in 1886, in Amsterdam, by Wilhelm Hunkemöller and his wife Josephina Lexis. Hunkemöller is an originally Dutch company and the largest high-street lingerie brand of the Benelux. With some 4,000 employees and more than 800 stores in 23 countries, Hunkemöller is rapidly expanding throughout Europe. You can currently find our stores in the Netherlands, Belgium, Luxembourg, France, Germany, Denmark, Saudi Arabia, Egypt, Spain, Aruba, Curaçao, Russia, Sweden, Austria, Morocco and Bahrein. Hunkemöller has developed a OmniChannel strategy for expanding its operations through new stores, shop-in-shops, e-commerce and international franchising.
Related Case Studies
Related Case Studies
FUTURAMEDIA and Scala drive French pharmacy sales with digital signage
FUTURAMEDIA and Scala drive French pharmacy sales with digital signage FUTURAMEDIA, a French company specialized in the roll out of dynamic signage solutions in the health and beauty retail space, has been working with Scala for over 15 years to drive retail success...
Einstein Healthcare Network
Einstein Healthcare Network Discover how Einstein Healthcare Network improved upon an existing digital display network with Scala to easily and efficiently inform hospital visitors.Project summaryEinstein Healthcare NetworkUsing strategically placed digital signage,...
Creating a ‘‘Virtual Fitness Experience’’ with Gym Digital Signage
Creating a ‘‘Virtual Fitness Experience’’ with Gym Digital Signage Basic-Fit, the largest budget fitness club chain in Europe,created an impressive “Virtual Fitness Experience”, powered by Scala, in more than 800 locations across the Netherlands, Belgium, Luxembourg,...
