A Must-have in Every Retail Store
by Jasdeep Kohli
Self-checkout kiosks or self-service kiosks have become a mainstream feature of the retail industry. Modern and elegant, these kiosks offer simple and intuitive solutions for everyone, increasing convenience and security. Highly customisable, self-checkout kiosks enhance the customer experience, improve business efficiency, and revolutionise the way business is conducted.
In this blog, we will discuss the features and benefits of self-checkout kiosks and explore why they have become an integral part of modern retail stores.
The Self-Checkout Kiosk Market Continues to Grow
The global sales of self-checkout kiosks (excluding ATMs and refreshment vending machines) crossed $12 billion in 2021, with Asia-Pacific contributing 25% of the global share. The self-checkout system market is expected to expand at a 15% CAGR between 2022 and 2030.
Benefits of Self-Checkout Kiosks
Let us consider the key benefits of self-checkout kiosks.
The convenience of kiosks especially appeals to customers looking to purchase a few items as they can choose to checkout with a cashier or do it themselves if lines are long and other customers have large carts to process. This expedites queues, reduces customers’ frustration with long lines, and makes it less likely they will leave without making any purchase at all. In fact, studies show that self-service options are preferred by 66% of consumers.
Serve More Customers
Spreading your customers across standard checkout and self-service kiosks for retail allows shorter waiting times. This attracts people who want expedited checkout or want to use self-service methods. Additionally, your retail store earns word-of-mouth marketing through shoppers with a positive experience.
Improve Productivity and Lower Overhead
With self-checkout kiosks, fewer staff are needed as only one staff member will suffice to oversee multiple kiosks. This means a reduction in staff costs and less resources spent on recruiting and training cashiers.
Better Use of Space
With self-service kiosks, stores are able to fit more checkout stations into smaller spaces than with traditional checkout counters. As a result, more product space is available to showcase products at the front of the store, where foot traffic is high and productivity is highest.
The ability to serve more customers leads to an increase in revenue. Self-checkout kiosks promote operational efficiency and lower overhead, thereby resulting in higher profits.
Applications of Self-Checkout Kiosks in Retail
Self-checkout kiosks are great for all types of retail businesses.
- Grocery stores
- Convenience stores
- Speciality stores, such as furniture stores, craft stores, bookstores, etc.
- Department stores
- Discount stores
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